Why you need to sell your property twice: REALTOR® and Buyer

We all know that alot of folks use the assistance of a Real Estate Agent they are are buying or selling a home.  A buyer, will often times rely on the assistance and guidance of his/her REALTOR® to help navigate all of the choices. In alot of cases it is the REALTOR® who narrows down the ‘playing field’ of choices/listings to send to his/her client.  Often times it’s the REALTOR® who initially finds the property and introduces it to the client – and sometimes it’s the other way around. In either case a seller must ‘sell’ to both REALTOR® and buyer alike.

When a  REALTOR®  searches for homes for their buyers’, the first search criteria the agent will enter is the price range.  This is why it is very important for the seller to make sure his/her home is priced within market. Pricing within market also ensures that your home will compete with other comparable homes. If you are priced too high – you will not compete with other more competitively priced homes. The only thing you will do is help to sell the other more competitively priced homes.

Pricing your home according to market demand will ensure that you will get REALTORS® and their buyer’s in to see your home and get it SOLD.

As REALTORS® are constantly in and out of homes – showing and selling. We are in the ‘trenches’ every day. We can sniff out an overpriced home in a jiffy. Surely we would not want to waste our time and that of our client(s) by showing them overpriced homes? Would you want to see over priced homes or homes that fit the budget and offer loads of VALUE 🙂

We need to have REALTORS® excited about your home too!

Additional “AGENT 101” Articles…

Additional “Edmonton Realtor: KENNEDY Real Estate” Articles…
 

 

Carrie Wood
Business Development & REALTOR®
Edmonton’s Buyer Agent 

KENNEDY Real Estate
Your Edmonton Realtor® | Edmonton Home Stager

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